Footwear has steady, everyday demand across all budgets. Choosing a clear model and sourcing well decide success. Here is how to start.
Decide whether to retail footwear, wholesale to shops, or manufacture. Retail needs a shop and range; wholesale needs volume buying and retail buyers; manufacturing needs machines, material and labour.
Buy from footwear manufacturers and wholesale markets in the hubs known for your type. Check quality, comfort and finish, order samples, and start with fast-moving styles and sizes.
Set prices that cover cost and a fair margin. Note that footwear up to Rs 2,500 per pair is taxed at 5 percent GST and above that at 18 percent under GST 2.0, so bill at the correct rate.
Sell through a shop, online marketplaces, or wholesale to retailers. Track which styles and sizes sell, reorder the winners, and avoid dead stock in slow-moving styles.
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